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Overcoming Challenges and Finding Purpose in Association Work

Overcoming Challenges and Finding Purpose in Association Work

by Marketing | Jul 20, 2023 | Industry Insights

with Amy Thomasson, CAE In this episode of Six Degrees of Associations, we welcome Amy Thomasson, Vice President of Marketing and Communications for Cure SMA. Cure SMA leads the way to a world where everyone impacted by spinal muscular atrophy (SMA) is empowered to...
How Associations Can Leverage the Power of Research

How Associations Can Leverage the Power of Research

by Marketing | Jul 12, 2023 | Industry Insights

with Kevin Whorton Longtime association world professional Kevin Whorton of Whorton Marketing & Research joins 6 Degrees of Associations this week. Throughout his career, Kevin has carried out over 550 research projects that encompass both quantitative and...
Proven Methods for Driving Revenue at Associations

Proven Methods for Driving Revenue at Associations

by Marketing | Jul 5, 2023 | Industry Insights

with Casey Callanan and Lucas McCann On this week’s edition of the 6 Degrees of Associations Podcast presented by Core Adventures, our producer Casey Callanan, MBA, interviews host Lucas McCann about timeless strategies for associations to employ in order to...
Leadership, Relationship Building and the Changing Nature of Associations

Leadership, Relationship Building and the Changing Nature of Associations

by Marketing | Jun 29, 2023 | Industry Insights

with Kathy Zwarick Shanley PhD, CAE, ACC Join Six Degrees of Associations producer, Casey Callanan, as he sits down with longtime association world executive Kathy Zwarick Shanley, Ph.D., CAE, ACC, this week on our podcast. After decades of leading associations from...
The Role of Archivists & Associations in the Digital Age

The Role of Archivists & Associations in the Digital Age

by Marketing | Jun 22, 2023 | Industry Insights

with Jacqualine Price Osafo, MBA, CAE Jacqualine Price Osafo, MBA, CAE, Executive Director of the Society of American Archivists (SAA), joins our Six Degrees of Associations Podcast this week. She shares her insights on how to achieve success and fulfillment in both...
How Associations Can Overcome Today’s Revenue Challenges

How Associations Can Overcome Today’s Revenue Challenges

by Marketing | Jun 15, 2023 | Industry Insights

with Bruce Rosenthal Bruce is a consultant and founder of Bruce Rosenthal Associates and the Partnership Professionals Network. Bruce brings career-long expertise to us regarding corporate partnerships, increasing revenue, and driving member value. When it comes to...
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