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How to Hit a Home Run with Sponsorships (And Make Everyone Happy)

How to Hit a Home Run with Sponsorships (And Make Everyone Happy)

by Marketing | Jan 3, 2024 | Industry Insights

with Elizabeth Johnson Tune in for a deep dive into innovative revenue-driving strategies for associations this week on our show. Your association may already be involved in activities or could efficiently initiate new efforts tomorrow that serve as untapped sources...
A One Size Fits All Approach to Email Marketing Fails Everyone

A One Size Fits All Approach to Email Marketing Fails Everyone

by Marketing | Dec 20, 2023 | Industry Insights

with Amber Worthen As Google flips its SEO search algorithm parameters, and social media algorithms pushing content to certain people seem to change with the headwinds, email stays relatively consistent and unchanged. It’s the reason why it has become such a reliable...
How STEM Professionals Can Thrive as Association Leaders

How STEM Professionals Can Thrive as Association Leaders

by Marketing | Dec 13, 2023 | Industry Insights

with Kanika Pulliam, PhD, CAE Join us on this week’s episode of 6 Degrees of Associations as we sit down with Kanika Pulliam, PhD, CAE. Currently serving as the Assistant Director of Professional Development at the American Society for Biochemistry and Molecular...
When Work Feels Like Fulfillment: Keys to a Mission-Driven Job

When Work Feels Like Fulfillment: Keys to a Mission-Driven Job

by Marketing | Dec 6, 2023 | Industry Insights

with Trevor Mitchell, CAE In this episode of the 6 Degrees of Association Podcast, we are joined by the inspiring Trevor Mitchell, CAE, who serves as the Executive Director of American Mensa. The discussion revolves around the idea that mission-driven work...
Why So Many Associations Fail at Strategic Planning (And How to Fix That)

Why So Many Associations Fail at Strategic Planning (And How to Fix That)

by Marketing | Nov 29, 2023 | Industry Insights

with Elisa Brewer Pratt, MA, CAE Join us in the latest episode of the 6 Degrees of Associations podcast for an insightful conversation with Elisa Brewer Pratt, MA, CAE, the CEO and founder of Brewer Pratt Solutions LLC. With a background as a senior staff member in...
Why Mission-Focused Organizations Get (and Keep) The Best Employees

Why Mission-Focused Organizations Get (and Keep) The Best Employees

by Marketing | Nov 22, 2023 | Industry Insights

with Casey Callanan & Lucas McCann On this week’s edition of the 6 Degrees of Associations Podcast, presented by Core Adventures, our producer, Casey Callanan, MBA, interviews host Lucas McCann about the trends they’ve observed while hosting, producing, and...
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