The Keys to Building Personalized Member Services with Strong Data Structure and Tech

by Marketing | Jul 3, 2024 | Industry Insights

with Kerri L. McGovern, MPP, CAE Kerri L. McGovern, MPP, CAE, the Senior Director of Membership at Association of Corporate Counsel (ACC), is our guest on this week’s episode of the Six Degrees of Associations Podcast. With 46,000 members strong, ACC consists of more...

Building Healthier Futures Through a Strategic Devotion to Community

by Marketing | Jun 26, 2024 | Industry Insights

with Jean C. Accius, PhD, NACD.DC Our distinguished guest on this week’s edition of the 6 Degrees of Associations Podcast is Jean C. Accius, PhD, NACD.DC, President & Chief Executive Officer of CHC: Creating Healthier Communities (CHC). Prior to his role with CHC,...

What It Takes to Drive Wildly Successful Member Engagement Strategies and Events

by Marketing | Jun 19, 2024 | Industry Insights

with Bill Scott With member-engagement strategies at the heart of everything he does as a professional, Bill Scott, President and CEO of CFA Society of Washington, DC, joins the 6 Degrees of Association Podcast this week. In this interview, Bill shares his unique...

From Temp to President: Reflections from an Inspiring Path to Association Leadership

by Marketing | Jun 5, 2024 | Industry Insights

with Leakhena Swett Bringing over two decades of experience in serving association members, Leakhena Swett joins the Six Degrees of Associations Podcast this week for a conversation with our host, Lucas McCann. Leakhena is the newly appointed President of the...

Integrating Core Marketing Strategies & Cutting-Edge Technology

by Marketing | May 29, 2024 | Industry Insights

with AMA CEO Bennie F. Johnson The Six Degrees of Associations Podcast is honored to host a timely discussion on the art of marketing, communications, and advertising in the world of associations and beyond this week, featuring our guest American Marketing Association...